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California Design
Long Beach Airport murals
4
Mural
16
Grace Clements
6
Works Progress Administration, Long Beach Airport
3
“Famous Type Designer Employed By Sparkeeta”
2
Article
534
“Elements of Typography” from Art Teachers’ Association of LA
Poster
1535
Alvin Lustig
25
“Looking Backward”
10
Book
600
Merle Armitage
14
Edward Bellamy
1
A Man From Mars
2
Article
534
“The Book Stall”
Letterhead
9
Alvin Lustig
25
Fabric Sketch (1)
Sketch
41
Alvin Lustig
25
“The Ghost in the Underblows”
8
Book
600
Alvin Lustig
25
Ward Ritchie
2
Fabric Sketch (2)
3
Sketch
41
Alvin Lustig
25
“Packaging Review” (Grape Gold, Lin-Flake)
2
Article
534
Ramsey Oppenheim & Robert E. Wade
5
Jr.
8
“What Lovely Gasoline!“
2
Article
534
Bob Philippi
1
“Variety: Spice of Direct Advertising”
2
Article
534
Ramsey Oppenheim & Robert E. Wade
5
Jr.
8
“Packaging Review”
2
Article
534
Ramsey Oppenheim & Robert E. Wade
5
Jr.
8
“Behind the Copy”
2
Article
534
Ramsey Oppenheim & Robert E. Wade
5
Jr.
8
“Wine Packaging”
2
Article
534
N.F. Steuer
1
“The Fair’s the Theme”
2
Article
534
Ramsey Oppenheim & Robert E. Wade
5
Jr.
8
“Post-Caviar”
Book
600
Merle Armitage
14
Longmans, Green & Company, New York and Toronto
1
“So-Called Abstract Art”
2
Book
600
Merle Armitage
14
Ward Ritchie Press
3
“Embattled Dairymen”
2
Article
534
Ken Miles
1
“Surrealism: San Francisco Printers Adapt It to an Issue of the ’The Pi-Box’“
2
Article
534
E. Hilbert Cagley
1
“California’s Wineries”
2
Article
534
Robert E. Wade Jr.
1
“Safeway’s Su-Purb”
2
Article
534
“Martha Graham” Book Spreads
4
Book
600
Merle Armitage
14
“Igor Stravinsky”
4
Book
600
Merle Armitage
14
Edward Weston
1
“What’s the mode in Letterheads?”
2
Article
534
Western Advertising
2
“This is a better policy than this”
2
Article
534
“The customer is called into and advertising conference to confess his likes and dislikes”
2
Article
534
Walter D. Thurber
1
“Looking forward in food advertising”
2
Article
534
“85% of the women buying today are magazine readers!“
2
Article
534
“Maybe I’m Wrong But Here’s What I Believe About the Business of Advertising”
2
Article
534
H.F. MacConaughey
1
“Long Beach Club In Notable Year”
2
Article
534
Western Advertising
2
“There’s ten million people in Abyssinia-All Abyssinians!“
2
Article
534
“A folder for Tahoe Tavern”
2
Article
534
“The Los Angeles Market Can Be Cut Into Four 'Halves' ”
2
“Henrietta Shore”
4
Softcover Book
42
Merle Armitage
14
Desert Inn poster
Poster
1535
Robert A. Hamer
4
Map to the Neutra House
2
Map
37
LA Foreign Trade Week poster
Poster
1535
Robert A. Hamer
4
Carter's Products poster
2
Poster
1535
Robert A. Hamer
4
Carter's Products
1
Building poster
Poster
1535
Robert A. Hamer
4
The Wiltern?
1
Ad for Performance by Rosa Ponselle
Advertising
455
Merle Armitage
14
“Levi’s Saddleman Boot Jeans” Advertising Poster (right & left)
2
Poster
1535
Levi Strauss & Co.
54
Dinner party invitation
Flyer/poster
36
Henry Taylor
1
Exhibition documentation of “John & Marilyn Neuhart: An Archive of Mid- Century Graphic Design”
15
Exhibition
14
John & Marilyn Neuhart
1
Photos of exhibition by Louise Sandhaus
1
“Merry Magnin-ettes” puppet packaging
3
Packaging
291
Joseph Magnin Department Store
5
“Alvin Lustig American Modernist” exhibition booklet
10
Booklet
74
Doug Clouse
1
Rita Jules
1
“Brush your knees twice a day with Levi’s” Advertising Poster
Poster
1535
Levi Strauss & Co.
54
Lichty Photomurals mailer
Letter
14
School of Lustig
1
Lichty Photomurals
1
Ad for Philips Autoradio
Motion Graphics
139
Harry Marks
11
Philips
1
Petrula Vrontikis Interview
2
Audio file
15
“Personal Notes on Design” and “A Tribute to Alvin Lustig”
4
Article
534
Alvin Lustig
25
Frederick Usher
16
Levi's Pants Advertising Poster menswear
Poster
1535
Levi Strauss & Co.
54
Jan Steward brochure
2
Brochure
64
Jan Steward
2
“Julia” (TV series) title sequence
Title sequence
52
Hal Kanter
1
“We Put a Little Blue Jean in Everything We Make” Advertising Poster
Poster
1535
Wolfe
2
Levi Strauss & Co.
54
Irregular Bulletin “The Gloria Issue”
21
Book
600
Sister Magdalen Mary
1
Immaculate Heart College
2
“Every Body needs Levi’s” Advertising Poster
Poster
1535
Gomez
1
Levi Strauss & Co.
54
Interview with Frederick Usher
12
Audio file
15
Louise Sandhaus
35
Los Angeles Philharmonic Orchestra The Music Center logotype
Logotype
21
Doyald Young
8
Levi's Pants Advertising Poster gulliver arm die cut
Poster
1535
Levi Strauss & Co.
54
Levi's Pants Advertising Soccer
Poster
1535
Levi Strauss & Co.
54
Levi's Pants Advertising Poster Skateboarder
Poster
1535
Levi Strauss & Co.
54
Buckminster Fuller lecture poster
Poster
1535
Frederick Usher
16
Interview with Walter and Ellen Newman on Marget Larsen
3
Audio file
15
Louise Sandhaus
35