“Levi’s for Gals” logo
"The division introduced a colorful 'L' logo forming a woman’s face in silhouette. The symbol in red, white and blue with scarf trailing and pant leg extended is a 'vibrant, self-assured lovely young lady,' noted a story announcing its debut in December 1968. 'And, like most young ladies, she’ll change her colors to maintain her role as a fashion leader. Even in black and white she is chic and unique.'"—https://prod.levistrauss.levis.com/2018/10/12/celebrating-50-years-womens-clothing-division/