Mitsukoshi Advertisement Design (Original Artwork for "Printemps" Mid-April Event)三越広告図案（三越四月中旬催物案内、printemps）原画
Date
circa 1920
Credits
- Hisui Sugiura 24 Designer
Format
- Magazine 971
- Advertising 688
- Print 387
Dimensions
20 × 18 cm
Locations Made
- Japan 586
Links
This is a, hand-drawn original advertisement artwork by Hisui Sugiura, a pioneer of modern Japanese graphic design. Created in the 1920s for the Mitsukoshi Department Store, this specific design was produced for a feature in Teigeki, a monthly magazine distributed to audiences at the prestigious Imperial Theatre in Tokyo.
Centered around a stylized compass rose with paired birds, the artwork features the elegant hand-drawn typography of the word printemps (spring). As an original piece featuring visible pencil and paintwork, it offers a fascinating glimpse into Sugiura's creative process before mass printing.
