Kewpie Half Art Direction
Date
1999
Credits
Format
- Advertisement 283
Media
- software 96
Techniques
- digital 261
- photography 157
- printmaking 48
- printing 963
- photocopy 41
Locations Made
- Japan 571
This idea came from a coincidental design that resulted from throwing a cake. This poster combines photography and graphic design showcasing his original and unique concept. He includes handwritten text in the poster, which adds a soft touch and connects to the idea of "half calorie".