Söre Popitz's Graphic Designer

Like many things in the early 1900s, graphic design was not exempt from a world that catered to males. This does not mean there were no female graphic designers out there doing legendary work; however, it does mean they are less known and less talked about. In this post, we look at a piece of work by Irmgard Sörenson-Popitz, frequently known as Söre Popitz, who was a female graphic designer who studied at the Bauhaus with the likes of László Moholy-Nagy and Herbert Bayer. She is sometimes stated to be one of the only known women to have pursued a career in graphics after her time at the Bauhaus (Morley). 

During her time at the Bauhaus and after, she specialized in the upcoming field of advertising graphics. In this post, we look at Söre Popitz's poster she created for Bode Gymnastik in the 1920s and 1930s. This poster, influenced by the constructivism movement and Jan Tshcichold’s typography, is clean and differentiates information using clean lines and a simple color scheme (Gilmore).  Popitz is an important person to graphic design and females out there, as she never stopped believing in herself or being discouraged by a male-heavy field. 

Resources:

Gilmore. (n.d.). Archives Magazine - Research Commons at Kutztown University. Irmgard Sorenson-Popitz . https://research.library.kutztown.edu/cgi/viewcontent.cgi?article=1000&context=archives

Morley, M. (2019, December 3). Celebrating Söre Popitz, the Bauhaus’ only known woman graphic designer. Eye on Design. https://eyeondesign.aiga.org/sore-popitz-meet-the-bauhauss-only-known-woman-graphic-designer/