Meiji Oishii Gyunyu /明治おいしい牛乳

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Taku Satoh graduated from the Graphic Design major of Tokyo University of the Art and established Taku Satoh Design Office back in 1984. Among his famous designs beside Lotte Xylitol gum packaging, Issey Miyake’s campaign poster...etc. One of his iconic designs was the Meiji milk packaging we still see today.