This is an advertisement from the 1960s that features display type and centered layout. It features multiple headlines and a catch phrase. The copy consists of the many uses of Pepto-Bismol. They use bold text to draw attention to the convenient, effective, and fast uses. The copy also utilizes justified text that also features a very thin sans-serif typeface. This is an advertisement that targets everyday consumers that may find this product useful due to stomach issues or just as a backup.