Birmingham Barons 1983 Southern League Champions Coke Bottle

This image depicts a minor league baseball 1983 Birmingham Barons Southern League Champions for edition coca cola bottle. It features a cartoon figure in a baseball uniform on the right side of the design, with the text all on the left. The text is all sans serif except for “Barons” which is written in the script of the team. It is printed in two tones, red and black. The condensed sans serif type is a very good indicator of the time period, because around this time Helvetica specifically was a very popular typeface of choice for many designers. This is important in sports related graphic design. It shows an a very specific community event and while it may not be relatable to a wide audience, it would have been important to those who participated as fans, even providing a kind of identity in their sports affiliation.