1976 Apple II Introduction Ad
1976 Apple II Introduction Ad
"Apple introduced itself with an ad that was a lot slicker than a typical computer-magazine ad of the day, but also dense with information. Its left-hand page was devoted to a photo of a man in a blue turtleneck sitting at his kitchen table, thoughtfully monitoring the Dow Jones Industrial Average on an Apple II...On the ad’s right-hand side were a bevy of details about the computer’s specs, applications from education to home automation, expansion options, and the joys of programming in BASIC. At a time when monthly magazines were almost the only venue Apple had to promote itself, the ad was like a keynote presentation crammed into a double-page spread."
1976 Apple II Introduction Ad
"Apple introduced itself with an ad that was a lot slicker than a typical computer-magazine ad of the day, but also dense with information. Its left-hand page was devoted to a photo of a man in a blue turtleneck sitting at his kitchen table, thoughtfully monitoring the Dow Jones Industrial Average on an Apple II...On the ad’s right-hand side were a bevy of details about the computer’s specs, applications from education to home automation, expansion options, and the joys of programming in BASIC. At a time when monthly magazines were almost the only venue Apple had to promote itself, the ad was like a keynote presentation crammed into a double-page spread."
1976 Apple II Introduction Ad
"Apple introduced itself with an ad that was a lot slicker than a typical computer-magazine ad of the day, but also dense with information. Its left-hand page was devoted to a photo of a man in a blue turtleneck sitting at his kitchen table, thoughtfully monitoring the Dow Jones Industrial Average on an Apple II...On the ad’s right-hand side were a bevy of details about the computer’s specs, applications from education to home automation, expansion options, and the joys of programming in BASIC. At a time when monthly magazines were almost the only venue Apple had to promote itself, the ad was like a keynote presentation crammed into a double-page spread."
