Colombia 1977
Date
Credits
- Antonio Caro 2 Artist
Type of Work
- Finished work 5388
Media
- silk-screen 91
Techniques
- serigraph 39
- screen printing 34
Dimensions
Links
"In the screenprint Colombia 1977, Antonio Caro has reproduced the Colombian national flag and added the name of the country – using the calligraphy of the ubiquitous Coca-Cola logo – to the lower red stripe. With this graphic play, Caro contrasts the assertion of national identity with the intrusion of a foreign commercial emblem. In 1976, Caro had initiated a series of works around the theme of Colombia and Coca-Cola. He started making drawings writing the word Colombia as if it were the logo of the famous drink. He then transferred the design of his drawings into a painting on brass, writing in white enamel over a bright red enamel background, mimicking the packaging and advertisements of the global consumer product. This work received a special mention in the Salón Nacional de Artistas in Bogotá in 1976." - Source: Tate Modern
![Caro has reproduced the Colombian national flag and added the name of the country – using the calligraphy of the Coca-Cola logo –to the lower red stripe. With this graphic play, he creates an emblem of the intrusion of a foreign commercial power, and more broadly, US imperialism. ‘Art is made to communicate, to connect with reality’, Caro has said. ‘The fact that Colombia and Coca-Cola share the same number of letters facilitated the task.’ - Tate Modern, Gallery Label](https://thumbs.peoplesgdarchive.org/static/media-items/image/19537/upto-1440x1031/635d88e4/1/colombia_1977_antonio_caro.jpeg)