Identity for Bambola At Bonwit's

The typeface used is called Pluto. It was Issued by Face Photosetting in 1969 and later adopted by Letraset before 1976. "Capitalus Diabolus (Typotheticals, 2014) is a loose digital interpretation of Pluto Half-Solid with small caps in place of a lowercase. K22 Lucifer No. 1 (Toto, 2012) is a freebie digitization." —https://fontsinuse.com/typefaces/31556/pluto