Bobby Must Be Set Free!

This political poster was designed by Reginald Malik Edward, a U.S. Marine who fought in the Vietnam war. According the document “Black Power- Poster House,” Malik Edward experienced racism during his military service, influencing him to contribute in politics. After leaving the marines, Malik Edward joined the Black Panther Party, a political organization that fought for racial equality.

This political poster was created during the time Bobby Seale, leader of the Black Panther Party, faced legal persecution during the Chicago Eight trial. Bobby Seale’s lawyer was unavailable, causing him to defend himself. In result, the judge sentenced him to 4 years in prison. The political poster responds directly to the unfair treatment of Bobby Seale. The quote “Bobby must be set free,” is a political demand. The crying baby symbolizes the impact this trial has on Bobby’s family. There is also a handwriting font, making the poster feel more personal.

Malik Edward is an influential Black designer because he shows how design is a powerful tool for expressing political opinions. The poster uses symbolism to evoke emotions, while the typography acts as a voice to communicate the message. Many designers today use political posters to protest and advocate for rights, participating in the public sphere with design.

https://posterhouse.org/wp-content/uploads/2022/05/PH_Exh_BlackPanther_Archive.pdf