MUJI XMAS House campaign graphic (2012)
MUJI XMAS campaign graphic, 2012. MUJI used the theme of “house” for its Christmas campaign. The campaign included graphics and short films showing different houses. Daigo Daikoku was the art director, Kenya Hara the creative director, and Satoshi Kiriyama the 2012 designer.
I always think MUJI’s design is very good. It is very simple, but it do not feel empty. This Christmas picture does not have many gifts or decorations. It only show a red house, but I can feel the warmth of home.
Source: https://daikoku.ndc.co.jp/work/muji-xmas/