'Can West Wear East?', PARCO

Can We Wear East? is a 1979 poster designer by Japanese graphic designer Eiko Ishioka for an advertising campaign of PARCO. The poster explores the relationship between Western and Eastern fashion and culture through a provocative, unconventional visual composition. Ishioka was a highly influential Japanese designer whose career included graphic design, adverstising, film, and other visual fields. Her work was known for its distinctive and expermiental approach to visual communication. The poster was produced as an offset lithograph and measures 100 x 70,7 cm.