BOX 2013

4

A flyer for the Tokyo Paper Products Industry Association.
Art direction and design were handled by Yui Takada and Shinichi Nakayama.
It was created with the aim of raising public awareness of printing and processing technologies for paper products and corrugated cardboard. The flyer was actually produced using materials related to paper products and corrugated cardboard. The design was specifically intended to spark interest among young students.
A key feature of this project is its use of approachable, playful visuals despite the relatively formal theme of public relations materials for an industry association.
Yui Takada founded Allright Graphics in 2006. She handles a wide range of projects, including printed materials, logos, and branding, and in 2007, she also launched Allright Printing, a letterpress printing studio.