"Fresh Takes on Classic Type, Neenah Paper", Willoughby Design Lookbook, Cooper Hewitt National Design Awards
Date
circa 2016
Credits
- Willoughby Design 11 Agency
- Ann Willoughby 12 Design Director
- Alyson Kuhn Copywriter
- Zack Shubkagel 3 Project Lead
- Ferdinand Ulrich 2 Typesetter
- Angela Snyder Designer
Format
Clients
Printers
Typefaces
Media
- paper 2267
Techniques
- letterpress printing 115
- offset lithography 689
- embossing 19
Locations Made
- United States 1053
- California 271
- San Francisco 117
- Kansas
- Missouri 12
- Wisconsin
- Kansas City
- De Pere
Links
Neenah Paper
Nothing makes a designer happier than a paper and type promotion when the sky’s the limit. So when Neenah asked Willoughby to design a book to promote its signature line, it took us about a nanosecond to say “Yes!”
The theme Fresh Takes on CLASSIC® Type showcases contemporary typography interpreted by Willoughby and demonstrates the versatility of their fine paper. In collaboration with writer Alyson Kuhn, we designed six spreads that capture how the digital and analog worlds are united in an unlimited possibility of expression.
00010_"Fresh Takes on Classic Type, Neenah Paper"_ Willoughby Design Lookbook_ Cooper Hewitt National Design Awards