Creed, Human Clay album cover (1999)

The album cover graphic design for Creed's "Human Clay" demonstrates how design goes beyond aesthetics to affect culture, elicit emotion, and inspire positive change in society via design’s ability to communicate complex thoughts and concepts through visual representation; it uses images of struggle and uncertainty and strength as a means of building community by establishing empathy across cultural lines. Designers act as a collective with a shared responsibility to protect and promote work that adds to our knowledge of human values, cultural narratives, and progress in society; this includes understanding how design can be used as a tool to promote the greater good.