F.R. Bird Teddy Bears – 1907

These simple illustrations made to sell toys, are just about the birthplace of the modern advertisement. Anything we see trying to appeal to your preferences in their product started with these. This poster includes typography essentials laid out. Simple tools like large text, draw your eyes to the main ideas you're intended to absorb. Along with an identifiable graphic to give you an idea of just what the product might look like. These building block principals are what have been expanded upon with new technology to become the advertisements we see on a daily basis.