I ❤ NY Logo
Date
1977
Credits
- Milton Glaser 30 Designer
Format
- Logo 380
Typefaces
Techniques
- printing 939
Locations Made
- United States 1015
- New York 426
- New York County
The I ♥ NY logo was designed by Milton Glaser in 1977 to promote tourism in New York City. Its simple design using a heart symbol and bold typography made it one of the most recognizable logos in the world. The logo shows how graphic design can create strong emotional connections and influence public identity, making it an important example in the history of graphic design.