Life Color Clock

Masaki Hanahara was born in 1979 in Fukuoka Prefecture. He completed his master’s degree at Kyushu Institute of Design in 2005 and joined the Shiseido Advertising Department in the same year.

This design is a clock-shaped digital content created under Shiseido’s corporate philosophy of “creating a beautiful culture of life,” based on the theme “beautiful in every moment and for a lifetime.” Through an immersive digital experience, it communicates Shiseido’s values while encouraging users to deepen their interest in color and self-expression through makeup and fashion.