Right-To-Left Poster

The visual concept we developed for the Right-To-Left project is based on traditional patterns often found in the Arabic World and Iran. Simplifying the shapes to overlapping triangles transferred the keyvisual into modern times at the same time forming arrows pointing out various directions.

The poster was printed in 3 sizes (A1, A2 and A3). By combining the different posters on top of each other in various ways we received diverse individual patterns which were pasted all over Berlin.

Especially developed for the exhibition project, the Right-To-Left poster edition includes works by 15 artists and designers. According to the specifications sent by the project curators, the topic of the new posters had to be “Right-To-Left”, although this could be as freely interpreted as desired by each author. They dealt with the theme in the most different of ways: critical, reflective, ironic, funny, humorous, and political. Some of the new posters carry references to the current revolutions and upheavals in the Middle East; some interpret the topic in a literal sense, referring to the writing direction of the Arabic and Persian script and to the latest typographic bilingual experiments; others include inserts of poetry and calligraphy and speak a metaphorical language, full of references and hints to be discovered.

Posters by:
Aria Kasaei, Diana Hawatmeh, Eps51, Farhad Fozouni, File Club, Ganzeer, Homa Delvaray, Iman Raad, Kareem Lotfi, Maziyar Pahlevan, Mouneer El Sharaani, Peyman Pourhosein, Reza Abedini, Shahrzad Changalvaee, Wissam Shawkat

Added by Tuyen Lieng for History ofGraphic Design course
Professor Keyghobadi, Farmingdale State College-SUNY