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レート白粉のポストカード - Lait White Powder postcard

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This is a postcard of a product called レート白粉 (lait white powder) by Hirao Sampei Shoten, designed by Sawa Reika, who also worked as a designer for Shiseido. The woman has snow-white skin and blushed cheeks, but her eyes are somewhat melancholy, a little like bijin-ga by Takehisa Yumeji.