Gamecube Born to play
Date
November 18th, 2001
Credits
- Leo Burnett 4 Agency
Format
- Advertisement 274
Techniques
- digital 245
- photography 140
Born to play, a caption with instinctual boldness, yet it is subtle. The advert shows a man floating in a cube of water to simulate a player as a fetus. This is to portray that Born to play is a literal sentence for a person playing the Gamecube at the time. The Ad wanted to lean into Minimalistic imagery and an Emphasis on sensory filled imagery (Submerging one in water).
