The Young Companion 良友

23

The Young Campanion was the first fashion magazine in China edited by Wu Liande. Because picture printing had already appeared but was not yet popular in the magazine industry, the Young Campanion Pictorial was very popular at that time, the first issue was sold out within two days.


About the design of this cover, the type of the title emphasizes the triangular structure of the two Chinese characters “良”and “友”, and the publisher's logo below also follows this design of changing the square of Chinese characters  into triangle style, but the overall design is still regular and harmonize. The illustration is the famous movie actor “蝴蝶” (HuDie) at the time. Later, this design style, known as the "beauty cover", was widely used in Chinese calendar design and advertisements.

The Young Companion 良友
Source: minguowang.com

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