Red Cross is Spending 10 Million 

This WWI poster depicts an ex-service man with visible disabilities smiling, with his feet resting on the text calling all disabled veterans to go to the Red Cross for compensation for their injuries. The background depicts the female, motherly embodiment of the Red Cross cradling an injured soldier in the background. The poster aims to give those injured in the war a sense of peace because they are being taken care of by this organization. 

The formal qualities align with the relatively new wave of modernism.  The red cross in the upper left corner is a simple geometric shape without dimension. A staple of modernism is the abstraction of shapes. The focal point itself is left without context. The man sits on a chair in sea of white, his only company being the shadow of his caregiver. The lack of background is an example of modernism's solution to a world of mass production according to the authors of “Innovation and Persuasion,” Johanna Drucker and Emily McVarish.