The Charlotte Post, Ivey's Ad
Date
December 15th, 1983
Format
- Newspaper 1191
- Advertising 496
This 1983 advertisement from the Charlotte Post from Ivey's department store showcases a holiday jewelry collection of cubic zirconia earrings and pendants, priced at $9.99. The ad combines a hand-drawn illustration of a woman's profile with close-up images of various jewelry styles. Known for its sophisticated yet inviting & accessible style, Ivey's branding helped establish it as a staple retailer in North Carolina before it was rebranded by Dillard's in 1990 and later rebranded as a luxury hotel.