Charlotte Sting Allison Feaster Ad

This ad was designed to promote the Charlotte Sting, one of the original eight teams for the WNBA, by using one of their star players Allison Feaster. Feaster was a successful basketball player who is best known for her time spent as an Ivy League Player before she was traded to the Sting in 2000 due to injury. The design incorporates Feaster’s quadrilingual background and fierce image to create a competitive ad to promote viewership of the Sting.