Seibu department store poster

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Katsumi Asama is a graphic designer and art director who loves snakes. He studied typography for 5years in the Kuwasawa design lab and later created his own design studio in 1975. This advertisement was created for the Seibu department store. The phrase Oishi Seikatsu was written by the copywriter Shigesato Itoi and directed by Katsumi Asama. They appointed the movie director Woody Alen for the commercial character. 

 

 Seibu department store poster
Source: npo-plat.org