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Cartier Ad

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Cartier advertisement featured in Architectural Digest from the 80s showcases the Cartier Pasha Pen in a minimalistic manner. This one-page advertisement is sectioned off into three parts. The section on the left is the photograph section which showcases the pen in a framed window, showing only certain parts of the pen. The section right next to it mainly describes the Pasha pen and includes a full image of the pen in smaller image. On the very bottom of the page is a banner for the brand name typeset in serifs with wide space in between each letter.