Advertisement for Morisawa Co. (株式会社モリサワ広告)
Date
circa 1980
Credits
- Ryuichi Yamashiro 8 Designer
Format
- Advertising 643
Media
- paper 2118
Techniques
This piece was designed in the early 1980s for the Morisawa font company as an advertisement. The piece utilizes many type faces in a mosaics style design in order to highlight the diversity and versatility of the companies product, which is fonts. By using various magazine clippings the artist is able to draw attention to the credibility of the company while also keeping an artistic and youthful feel. The vertical direction in which the clippings are laid gives a dynamic feeling of upwards movement and the vague image of a city-scape.
