Subaru Advertisement

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This advertisement by Subaru was a historic branch out to representation for queer women within a capitalist setting, a marketing move that is still referenced within marketing courses today. When looking at the way we design identity as a response to capitalism, studying graphics like this allows for an analysis of whether or not these campaigns are a genuine outreach to these communities, or a scheme solely for capital gain.

Subaru advertisement aimed towaed
Subaru advertisement aimed towaed

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