Menu & Matchbook Designs for La Fonda del Sol restaurant

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"Girard’s progressive approach to design resonates still: the idea of a changeable logo—now very much in vogue—surfaces in the myriad versions of the sun motif he devised in 1960 for the identity of New York City restaurant La Fonda Del Sol. He also used text as part of the restaurant’s wall covering design, mixing scale, capitalization, and typefaces in a way that will be immediately familiar to denizens of today’s coffee shops."—https://eyeondesign.aiga.org/the-lasting-legacy-of-alexander-girard/
Dinner Menu for La Fonda del Sol Restaurant. From SFMOMA
Dinner Menu for La Fonda del Sol Restaurant. From SFMOMA
Matchbook designs for La Fonda del Sol. From Vitra Design Museum.
Matchbook designs for La Fonda del Sol. From Vitra Design Museum.